Kevin Crane – Chief Operations Officer (COO)

Areas of Expertise 

Strategic Inventory Acquisition 

Kevin manages L&C Coins' inventory acquisition, spending his days evaluating online offerings and building relationships with sellers across the country. His buying strategy focuses on identifying quality pieces that meet the exacting standards L&C Coins has maintained since 1974. 

His training came directly from 50+ years of combined experience with his father Lee and longtime colleague Pete, who taught him to evaluate coins through informal but rigorous mentorship in authentication and market assessment. 

Customer Relations & Support 

As the primary contact for customer inquiries, Kevin handles everything from technical support to collection-building advice. He understands that collectors' needs vary widely, and takes pride in providing personalized guidance whether helping a beginner or an experienced numismatist. 

Market Intelligence 

Kevin tracks market trends by observing what sells and what collectors seek. Over the past five years, he's noticed exponential growth in demand for key date rarities across all series such  as Morgan dollars, Mercury dimes, Lincoln cents. "The tough dates people want, and they're always going after them," he notes. "Sometimes they go for crazy amounts of money." 

He stays current through industry publications like Numismatic News, Coin World, and the Florida United Numismatic magazine, reading articles that catch his interest on topics from California gold to emerging varieties. 

Collecting Interests 

Kevin's personal favorite is the $3 Gold Piece series—an obsolete denomination with low mintages that appeals to his preference for rare, unusual coins. "It's an awkward, obsolete denomination," he explains. "A lot of them are lower mintages. Just a cool series." 

The L&C Coins Difference 

When asked what sets L&C Coins apart, Kevin points to longevity and reputation: "To make it in this business, to have the longevity that we do, you need to have a good reputation, you need to have integrity, you need to have honesty. That's a big reason why we're here today still." 

He values the low-stress environment of a small family business where he can work alongside his father and brother without the constraints of corporate culture. "The three of us have a great relationship, inside and outside of work," Kevin says. "I don't take that for granted." 

The team at L&C Coins includes approximately 10 dedicated staff members who help manage the sophisticated operation that serves collectors nationwide through multiple channels including the main website, eBay store, and monthly print catalogs. 

Daily Operations 

Kevin's typical day involves sourcing inventory online, responding to customer inquiries, managing staff, and coordinating new releases from the U.S. Mint. When new products launch, which happens unpredictably throughout the year, Kevin dedicates significant time and resources to securing inventory and serving customer demand. 

While evaluating estate collections, Kevin encounters everything from common circulated coins to exciting rarities that make the work worthwhile. "You get stuff that's run-of-the-mill, nothing exciting. And then you get exciting coins here and there that make it worth keep doing it." 

Kevin's deep roots in the business, combined with his strategic approach to inventory management and customer service, help ensure L&C Coins continues the tradition of excellence established by his father in 1974.